What is libel?
Libel is defamation in lasting form, and includes any statement written, broadcast, posted online, tweeted or otherwise published. The form doesn’t matter much, what matters is what the statement conveys (its “meaning”: see below). A photograph could be a defamatory statement, for example, or a symbol, or even a gesture. Slander is spoken defamation, but anything spoken that is recorded or broadcast becomes libel.\
The basic ingredients of a libel are (i) a defamatory statement that is (ii) published to a third party.
What is defamatory?
A statement that is defamatory is one that ‘has a tendency to’ lower a person in the estimation of others, by attributing to that person behaviour (or views) that are contrary to common, shared values of society. It can be a statement of fact or a statement of opinion, but there is a special defence in respect of statements of opinion if certain conditions are met (see below).
To be defamatory a statement must cause, or be likely to cause, serious harm to a person’s reputation. The person can be an individual or a company, but if a company, the damage caused to its reputation must have caused or be likely to cause it serious financial harm.
What is publication?
Publication means communicating the statement to a third party, by any means. Publication occurs when and where the statement is read, which means for online publications, even though a statement is posted by someone in, say, India, if it is read on a device by someone in England, publication has taken place in England. If damage occurs as a result, an English court may accept jurisdiction to hear the case.
Publication includes social media posts (X/Twitter, Facebook, Instagram, TikTok etc) and articles published in print and online.
Who can sue?
A person or company can sue if a defamatory statement is published about them. Even if they are not named, they could still sue if an ordinary reader would know who the statement was referring to, for example because it describes a person’s position in a company or refers to facts unique to that person.
Who can be liable?
Anyone involved in making or causing the publication might be liable. It is not only the original author or editor of the statement who is liable, but also those who disseminate it, such as re-posters or re-tweeters. In some circumstances even hyperlinking to material may attract liability for publishing it (if in hyperlinking to it you cause people to read it). Publishing a defamatory statement makes the publisher liable for the content of that statement; it is no defence to say you were just passing on something written by someone else.